How to Get More Yelp Reviews: Tips and Best Practices

published on 15 October 2024

Want more Yelp reviews? Here's how to do it right:

  1. Optimize your Yelp page: Fill it out completely, update info
  2. Boost visibility: Use Yelp badges, share great reviews on social media
  3. Respond to all reviews: Show you care about feedback
  4. Focus on customer experience: Train staff well, offer check-in deals
  5. Use Yelp's free tools: Track performance, make business updates

Remember: Yelp says NO to asking for reviews or giving rewards. Instead:

  • Give amazing service
  • Put up Yelp signs in-store
  • Reply to every review
  • Share reviews on social media
  • Offer check-in deals (following Yelp's rules)

Don't:

  • Beg for reviews
  • Bribe customers
  • Ignore bad feedback
  • Buy fake reviews
  • Spam review requests

By focusing on great experiences and subtly reminding customers you're on Yelp, you'll naturally attract more reviews without breaking the rules.

Yelp's Review Rules

Yelp

Yelp wants honest, helpful reviews. Here's what you need to know:

Main Guidelines

  1. Be real: Write unbiased reviews from actual experiences.
  2. Stay clean: No threats or hate speech.
  3. Respect privacy: Don't share personal info or close-up photos without permission.
  4. Keep it relevant: Focus on your experience with the business.

Don'ts on Yelp

  • Don't review your own business (or competitors')
  • No paid reviews
  • Don't ask for reviews
  • Don't pressure people to change or remove critical reviews

Breaking the Rules

If you break Yelp's rules:

1. Review removal

Yelp might take down rule-breaking reviews.

2. Lower search ranking

Your business could drop in Yelp search results.

3. Consumer Alert

Yelp might add a warning to your page about rule violations.

Violation What Happens
Paid reviews Reviews removed, Consumer Alert
Self-reviews Reviews removed, Possible account suspension
Asking for reviews Lower search ranking, Consumer Alert
Privacy issues Content removed, Possible account suspension

A Yelp spokesperson said:

"A business is more likely to ask their satisfied customers to write reviews, and when businesses heavily solicit or offer freebies or discounts in exchange for reviews, that puts other businesses who play by the rules at a disadvantage."

Focus on great service. Let real reviews come naturally. It's the best way to follow Yelp's rules and build trust with potential customers.

Setting Up Your Yelp Business Page

Want more Yelp reviews? Start with a killer business page. Here's how:

Claim Your Yelp Page

  1. Head to Yelp's Business Center
  2. Hit "Verify my free listing"
  3. Find your business (or let Yelp make a new listing)
  4. Enter your email, business phone, and a strong password
  5. Wait for Yelp's verification call

Stuck? Call Yelp at (877) 767-9357 or email customersuccess@yelp.com.

Fill Out Your Profile

A complete profile gets 7.6x more views per month. Include:

  • Correct business name, address, and phone
  • Website and hours
  • Up to 3 business categories
  • Great photos of your business and products
  • "From this business" section with specialties, history, and intro

Pro tip: Use an eye-catching profile photo, not just your logo.

Use Yelp's Free Tools

Yelp offers 20+ free features to boost your page:

Feature Use It For
Photo captions Quick image descriptions
Special hours Holiday or event updates
Amenities Help customers decide fast
Yelp for Business app On-the-go management

Keep your info current. Outdated details can tick off customers and hurt business.

Ways to Get More Yelp Reviews

Want more Yelp reviews without breaking the rules? Here's how:

Show Off Your Yelp Presence

Make it easy for customers to find and review you:

  • Put up "Find Us on Yelp" stickers (Yelp gives them away for free)
  • Use custom QR codes linking to your Yelp page
  • Add Yelp links to your website and emails

Pro tip: Create QR codes with your logo and colors. They're good for up to 5 years and boost engagement.

Yelp Badges and Stickers Everywhere

Subtle reminders work:

  • Display Yelp badges on your website
  • Stick Yelp stickers on your storefront
  • Include Yelp logos in your marketing stuff

But remember: Don't ask for reviews directly. Let your Yelp presence do the talking.

Flaunt Good Reviews on Social Media

Turn great feedback into more reviews:

  • Post snippets of positive Yelp reviews on Instagram, Facebook, and Twitter
  • Thank reviewers publicly (but keep it GDPR-friendly)
  • Use hashtags like #YelpLove to get more eyes on your posts

Reward Yelp Check-Ins

Give Yelp users a reason to check in:

  • Create a special offer for Yelp check-ins
  • Promote it on your Yelp page and in-store
  • Make it worth their while (like 10% off or a free appetizer)

Remember: You can't offer deals for reviews, but check-ins are fair game.

Do's Don'ts
Use Yelp branding Ask for reviews
Share positive reviews Offer incentives for reviews
Thank reviewers Pressure customers
Encourage check-ins Buy fake reviews

Focus on being awesome, not just chasing reviews. As Josh Campbell, owner of Rescue Air Heating and Cooling, puts it:

"Don't try to get 5-star reviews—go be five stars, and then the 5-star reviews happen."

How to Handle Yelp Reviews

Yelp reviews can make or break your business. Here's how to manage them like a pro:

Respond Fast and Friendly

Aim to reply within 24 hours. Use the reviewer's name and mention specifics from their review. It shows you're paying attention.

For good reviews:

  • Say thanks
  • Highlight what they loved
  • Invite them back

For not-so-great reviews:

  • Apologize
  • Show you're listening
  • Offer to fix things

Turn Bad Reviews into Opportunities

Bad reviews? Don't panic. They're a chance to shine:

1. Keep your cool

2. Thank them for speaking up

3. Say sorry they had a bad time

4. Explain how you'll make it right

5. Ask to chat more privately

"Negative reviews are an asset. They are not a liability." - Jeff Toister, Customer Service Expert

Remember: Others will read your response. Show them you're on top of things.

Put Good Reviews to Work

Good reviews are marketing gold. Use them:

  • Share bits on social media
  • Add them to your website
  • Include in emails to potential customers

But don't just copy-paste. Ask permission and credit the reviewer.

Do's Don'ts
Reply to all reviews Ignore feedback
Stay polite and pro Get defensive
Thank reviewers Bribe for good reviews
Address specific points Use cookie-cutter responses
Take issues offline Argue in public

Improve Customer Experience for Better Reviews

Want more positive Yelp reviews? Focus on giving customers a great experience.

Provide Great Service

Go above and beyond for your customers. David Sodemann, co-owner of Boho Camper Vans, does this by:

  • Celebrating milestones (champagne in vans for newlyweds)
  • Offering 24/7 support
  • Giving customers direct phone numbers to staff

"It's an honor to be involved in huge life events. You can't get a bigger compliment than that."

This builds trust and makes customers feel valued.

Train Staff About Reviews

Your team is key to getting reviews. Make sure they know:

  • Why reviews matter (Google rankings and customer decisions)
  • When to ask (after great service, before customers leave)
  • How to ask naturally

Try this script:

Staff: "Was everything okay with our service?" Customer: "Yes, it was great, thanks!" Staff: "That's wonderful. As a local business, we rely on reviews. Would you mind leaving us one on Yelp?" Customer: "Sure, how do I do that?"

Create Good Experiences for Customers

Make every interaction count:

  • Listen to feedback, especially from less-than-5-star reviews
  • Use feedback to improve your business
  • Respond to all Yelp reviews, good and bad

Meredith Wood, Editor-in-Chief at Fundera, says:

"To show customers that you're serious about their feedback, it's important to reply to each and every review on your Yelp profile—even the bad ones."

One good change based on feedback could lead to many 5-star reviews in the future.

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Yelp's Paid Features

Yelp offers paid options to boost your visibility. But are they worth it? Let's dive in.

Yelp Ads

Yelp Ads work like Google or Facebook Ads. You pay to show up in "Sponsored Results" and on competitor pages.

  • No minimum budget or review count to start
  • Cost-per-click (CPC) model, $150/month minimum
  • CPC varies: $0.30 to $40+
  • Ads on desktop and mobile (79% of Yelp searches are mobile)

Yelp says businesses using ads get nearly 3x more leads on average. But your mileage may vary.

Profile Upgrades

Yelp also sells profile enhancements:

Feature What It Does
Call to Action Adds a button to your website or coupon
Business Highlights Shows up to 6 unique traits
Verified License Displays a badge for your trade license
Portfolio Showcases project photos with costs
Enhanced Profile Bundles upgrades at a discount

These have fixed monthly fees, unlike ads.

Is It Worth It?

The jury's out. Some businesses love Yelp's paid features, others... not so much.

"I spent $970.40 on Yelp advertising and got 2 valuable leads. That's $485.20 per lead."

Ouch. But your results could be different.

If you want to try it:

  1. Start short-term or contract-free if possible
  2. Set a comfortable budget
  3. Watch your stats like a hawk
  4. Compare Yelp's CPC to other platforms
  5. Calculate your cost per lead and ROI

Remember: what works for one business might not work for another. Test, measure, and decide for yourself.

Using Review Management Software

Review management software can make handling Yelp reviews a breeze. Let's check out ReputationDash, a tool that can supercharge your Yelp game.

What is ReputationDash?

ReputationDash

ReputationDash is your Yelp review sidekick. It keeps tabs on customer feedback, making it a snap to respond and polish your online image.

Here's what it does:

  • Watches Yelp reviews 24/7
  • Pings you when new reviews drop
  • Helps you craft responses
  • Crunches the numbers on review trends

ReputationDash's Secret Sauce

ReputationDash packs some serious punch:

Feature What It Does
Review Radar Keeps all your Yelp reviews in one spot
Quick-Reply Templates Lets you fire off responses in record time
Mood Detector Spots the good, the bad, and the ugly in your reviews
Review Booster Nudges happy customers to sing your praises
Progress Tracker Shows how your Yelp star power is growing

These tools can save you tons of time and give your Yelp rating a serious boost.

Putting ReputationDash to Work

Ready to unleash ReputationDash on your Yelp reviews? Here's how:

1. Sign up for ReputationDash

2. Link your Yelp business page

3. Set up new review alerts

4. Use templates to respond like lightning

5. Ask satisfied customers for reviews

6. Keep an eye on your dashboard for insights

With ReputationDash in your corner, you'll be a Yelp review pro in no time.

Check How You're Doing on Yelp

To boost your Yelp reviews, you need to know how you're doing. Here's how to track your progress and use that info to get better.

Keep an eye on these:

  • Total reviews
  • Average rating
  • New reviews per month
  • Positive vs. negative review ratio
Metric Why It Matters
Total reviews Shows customer engagement
Average rating Reflects your reputation
New reviews per month Shows growth rate
Positive vs. negative ratio Highlights improvement areas

Use Yelp's Data Tools

Yelp gives you tools to understand your performance:

1. Performance Summary

This shows:

  • Page Visits: How many people see your Yelp page
  • About Your Audience: Who's looking at your page
  • Customer Leads: Actions taken after viewing your page

2. Notifications

Get alerts when:

  • You get a new review
  • Someone messages you
  • A customer checks in

3. Mobile App

Use the Yelp for Business app to:

  • Respond to reviews on the go
  • Check your stats anytime
  • Get real-time notifications

Adjust Based on Results

Use your data to improve:

  • Not many page visits? Boost your Yelp page SEO and share it more.
  • Few customer leads? Update your contact info and business hours.
  • Negative reviews? Address issues fast and improve service.

"Managing reviews can help you rebuild your star rating in two ways: It improves customer relations and shows prospective customers that you care." - Conceptual Minds

91% of people trust online reviews as much as personal recommendations. So, tracking your Yelp performance isn't just about numbers—it's about building trust with potential customers.

Conclusion

Want more Yelp reviews? Here's how to do it right:

1. Optimize your Yelp page

Fill it out completely. Update info and delivery options. Make it easy for customers to find you.

2. Boost visibility

Put Yelp badges on your site and in your store. Share great reviews on social media.

3. Talk to your customers

Answer ALL reviews. Good or bad. Show you care about feedback.

4. Nail the customer experience

Train your staff well. Mention Yelp casually. Offer check-in deals (but follow Yelp's rules).

5. Use Yelp's free stuff

Business updates, performance tracking - use them. They'll help you improve.

Here's the deal: Yelp says NO to asking for reviews or giving rewards. Focus on making customers happy instead. Just remind them you're on Yelp.

Do This Not This
Give amazing service Beg for reviews
Use Yelp signs in-store Bribe for reviews
Reply to every review Ignore bad feedback
Share reviews on social Buy fake reviews
Offer check-in deals Spam review requests

FAQs

How to get more 5 star Yelp reviews?

Want more 5 star Yelp reviews? Here's what to do:

  1. Nail your service: Make every customer experience amazing.
  2. Show off Yelp: Put up Yelp stickers and add a badge to your site.
  3. Flaunt your fans: Share great Yelp reviews on social media.
  4. Reward check-ins: Offer deals for Yelp check-ins (follow Yelp's rules).

But here's the catch: Yelp says NO to asking for reviews directly. Just make sure people know you're on Yelp and let happy customers do their thing.

Do This Not This
Use "People Love Us on Yelp" sticker Ask for reviews
Add Yelp badge to your site Give perks for reviews
Share good reviews on social Make staff compete for reviews
Push Yelp app check-ins Email review requests

How to politely ask for reviews?

Here's the deal: Yelp HATES it when businesses ask for reviews. But you can still boost your Yelp game without breaking rules:

  1. Get seen: Slap your Yelp link on your site, socials, and emails.
  2. In-store love: Use Yelp's official stuff like window stickers.
  3. Check-in champ: Get customers to check in on the Yelp app when they visit.

"Don't ask customers, mailing list subscribers, friends, family, or anyone else to review your business." - Yelp Support Center

Forget asking for reviews. Focus on giving people experiences worth raving about and subtly remind them you're on Yelp.

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